DANCING HAMSTERS™ A WORLDWIDE COLLECTIBLE CRAZE?

The Hottest New Collectible Is Taking Over the World

Gemmy Industries continues to have wild success with its DANCING HAMSTERS™. This fall, more than 45 different versions of the animated pint-sized pets will be available in the marketplace. 

Playing off the huge 2001-2002 success of Gemmy's Dancing Hamster line, consumers will see a wide variety of the animated plush collectibles throughout the 2002 holiday season. Whimsically styled and featuring Gemmy's unique animation technology, each hamster displays personality through costuming, accessories and recognizable music.

One of the most popular hamsters in the line, Kung-Fu, is set to be retired on November 27, 2002, what would have been the 62nd birthday of the most famous Kung Fu fighter, the late Bruce Lee. 9 hamsters have already been retired. Some are selling for as much as $14.99 on eBay.

Dan Flaherty, President of Gemmy Industries Corporation stated that "Gemmy's Hamsters are the hottest collectible items currently on the market. They are the perfect office gift or party gifts. In fact, we have had several customers tell us that they think that the Hamsters could be the next Beanie Babies. Who knows!"

The Dancing Hamsters, which have been spotted all over the globe and on all seven continents, are one of the hottest novelty items. They have been spotted on The Tonight Show with Jay Leno, VH1's One Hit Wonders, Regis and Kelly and eBay. 

The Dancing Hamsters, which began in 2001 with six latex styles, have become a collectible for kids and adults. 

DANCING HAMSTERS™ are limited edition animated plush collectibles.

Based in Irving, Texas, and established in 1984, Gemmy Industries, Inc. is a leading manufacturer of animated products, gifts and novelties that make people smile. For more information about Gemmy Industries, Inc. products, visit www.gemmy.com.

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FOR USE AS DESIRED
CONTACTS:
Gemmy Industries Corporation
09/09/02 JASON McCANN, Gemmy Industries
jasonm@gemmy.com, 972/550-7979 x485